Welcome to the Blog

Apple Podcasts | Spotify | Other Listening Apps Ever wonder why you feel compelled to buy something when it’s “limited time only” or marked down from a higher price? In this episode, Branda breaks down two powerful marketing psychology principles that influence consumer behavior every day. She dives deep into how scarcity and price anchoring work, […]

Apple Podcasts | Spotify | Other Listening Apps Are your business fears haunting you like ghosts in the night? Join Melanie and Branda as they unmask the spooky anxieties that plague entrepreneurs and share practical strategies to banish these fears. Whether you’re worried about failure, struggling with imposter syndrome, or afraid no one will buy your […]

Apple Podcasts | Spotify | Other Listening Apps Feeling overwhelmed by the holiday rush? Don’t let Q4 chaos derail your business plans! In this episode, Melanie and Branda break down the ultimate guide to navigating the busiest quarter of the year. From Halloween to New Year’s, learn how to balance personal commitments with business growth, […]

Apple Podcasts | Spotify | Other Listening Apps Ever feel like the productivity strategy that everyone swears by just doesn’t work for you? You’re not alone! In today’s episode, Branda’s challenging the highly praised technique of batching. If you’ve tried it and found yourself more stressed than productive, it might be time for a rethink. Branda dives […]